This preppy luncheon on our lifestyle blog today is the perfect way to celebrate spring. Good food, delicious cocktails, and bright pink and blue decor – what more could you need? Belle’s catering threw the Southern soiree for all their friends and partners to introduce their company’s relaunch. They sipped margaritas with pineapple stir sticks, sat at tables overflowing with springtime blooms, and chatted over a sit-down meal. P.S. see how this venue can be transformed for a wedding as well!
The team at Belle’s Catering shares, The overall design of the casual-chic luncheon was truly a reflection of Belle’s new look, boasting traditional elements with unique modern touches. The event’s color scheme mirrored Belle’s new brand color palette, consisting of deep fuchsia, gray, dusty blue, navy, white, and gold. These colors could be seen carried out via venue decor, floral design, table linens, and was even honored by the hosts’ attire!
Guests nibbled on light hors d’oeuvres upon arrival, and sipped on pineapple themed signature cocktails. The chipotle pineapple margarita was a fan favorite! Everyone was then seated for an intimate, plated meal consisting of five small courses. These courses included red eye glazed shrimp, chilled pea and buttermilk soup, crushed cucumber salad with smoked clams, coffee rubbed pork loin with radicchio and yellow beets, and lemon cake with white pepper cream cheese. After lunch, attendees made their way outdoors under a porte cochere for continued conversation and local, hand-crafted ice cream. Each guest left with a marketing packet full of gorgeously designed literature, a personalized thank you card, and a delicious logo inspired shortbread cookie.
The Belle’s Catering team spent almost a year working with graphic designer, Whitney Vass (Heart & Arrow and Emily Ley), to design and create a new logo, website, and overall look for the North Carolina based catering company. Despite already being an established and reputable company, the time had come for a new style, and a new look for the boutique caterer. Belle’s new brand would feature new colors, branding icons, typography, an updated website, and a new logo, all centered around the Southern symbol for hospitality: the pineapple…IN GOLD! I can’t think of a better icon for a catering company in the South, can you?