PR Tips 101: Know Your Worth


I’m always inspired when I hear my good friend Simon T. Bailey speak, he has such a natural ability to put things in perspective and encourage others to focus on what’s truly important to you as a person and your business. I love him! One of his favorite anecdotes is about the famed artist Pablo Picasso and it goes a little something like this:

Picasso was eating in a cafe when a woman recognized him and asked him to sketch her a quick picture. Picasso said, “Sure!” and began sketching on a napkin. When he finished he handed it to the woman and said, “That’ll be $50,000.” The woman responded, “Why?! That took you 5 minutes!” and Picasso responded, “No, it took me 50 years.”

I absolutely love this story as it serves as a reminder to know your worth. When meeting with and booking clients it’s so important that we know and are confident in what we have to offer. I hear stories all the time from wedding professionals about clients trying to negotiate prices, change packages, etc. While under certain circumstances that may be perfectly acceptable, it shouldn’t be happening on a frequent basis. If someone doesn’t appreciate our value and our work, then perhaps they’re not the best fit for us. Most of us have spent years getting to where we are – all that time and experience is worth something. If you’re a photographer the bride isn’t just paying you to shoot your special day, she’s paying you for the knowledge you obtained from every other wedding you’ve shot, past mistakes you’ve learned from, conferences you’ve attended and classes you’ve taken. If you’re a planner, floral designer or offer any other kind of service it’s the same idea. Like Picasso, we should be confident in our skills and understand how much it took us to get there. If we know our worth and seek to only work with those who understand our value then we’re free to do what we do best!

Photo by Elizabeth Messina


comments: 33
  1. Reply
    weddingPR /

    Do you know what you are worth? http://su.pr/779VpR

  2. Reply
    Cathleya /

    Thanks for this today Leila…it’s perfect timing for me to hear these words! :)

  3. Reply
    pinkpoppyink /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  4. Reply
    jocelleuntalan /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  5. Reply
    fotoseeds /

    Art buyer: "It took you 5 minutes." Artist: "No, it took me 50 years." RT @weddingPR: Do you know what you are worth? http://su.pr/779VpR

  6. Reply
    TheNameIsCasie /

    One of my favorites – I needed to re-read this today more than ever. RT @weddingPR: Do you know what you are worth? http://t.co/FNcjL1d

  7. Reply
    kbistudio /

    RT @fotoseeds: Art buyer: "It took you 5 minutes." Artist: "No, it took me 50 years." RT @weddingPR: Do you know what you are worth? http://su.pr/779VpR

  8. Reply
    Meg_ /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  9. Reply
    Michelle_Inglis /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  10. Reply
    Lighthearted Events /

    Great article! I wish that everyone understood this concept.

  11. Reply
    JennyWohrle /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  12. Reply
    Life with Kaishon /

    I love this. Thank you for sharing.

  13. Reply
    grace&joy photography /

    Thank you!!!! That is awesome and a great reminder!!!

  14. Reply
    clairestrebeck /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  15. Reply
    KristeenLaBrot /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  16. Reply
    927events /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  17. Reply
    MeganSchley /

    RT @weddingpr: Do you know what you are worth? http://su.pr/779VpR

  18. Reply
    kat_keane /

    @weddingPR Very well said and a good read! http://t.co/sXwB0tY

  19. Reply
    DeNeitra /

    Absolutely loved this post!

  20. Reply
    isa_noisette /

    Love this! Know your worth by @weddingPR http://ow.ly/5sm8M

  21. Reply
    WraporKay /

    @weddingPR Great little piece…so true!

  22. Reply
    Nicole Benitez /

    Love love love this post!!

  23. Reply
    Claudia, A Day To Remember /

    Thank you so much for the reminder! :)

  24. Reply
    weddingPR /

    When meeting with and booking clients it’s so important that we know & are confident in what we have to offer. Are you? http://su.pr/779VpR

  25. Reply
    DayToRemember /

    Thank you so much for the reminder Leila! RT @weddingPR: When meeting with and booking clients it’s so import… (cont) http://deck.ly/~Q4Llc

  26. Reply
    blairnadeau /

    "@weddingPR: When meeting with clients it’s important that we know & are confident in what we have to offer. http://bit.ly/mrYOOc" so true!

  27. Reply
    wesleyevents /

    @weddingPR im always more confident with basic packages. when creating custom quotes, i get a little nervous about the price

  28. Reply
    wesleyevents /

    @weddingPR gave me some great advice…the more confidence while meeting with clients, the better! Something I need to be reminded of!

  29. Reply
    EventSitters /

    @weddingPR I am!

  30. Reply
    Top_Wedding /

    RT @weddingpr: When meeting with and booking clients it’s so important that we know & are confident in what we have to offer. Are you? http://su.pr/779VpR

  31. Reply
    NaturallyChic /

    RT @weddingpr: When meeting with and booking clients it’s so important that we know & are confident in what we have to offer. Are you? http://su.pr/779VpR

  32. Reply
    polly_mae /

    RT @weddingpr: When meeting with and booking clients it’s so important that we know & are confident in what we have to offer. Are you? http://su.pr/779VpR

  33. Reply
    Liz /

    Thanks for this!! This totally hits home! But it is really challenging when brides try to pick apart your proposals. This is just what I needed to hear to remind me that I am not overcharging, I need to stick to what I’m worth! :)

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